Recycle and Be Rewarded! with Kiehl's

Staying true to Kiehl’s mission of supporting initiatives to preserve and protect the environment, four “Friends of Kiehl’s” have created Limited Edition labels for Kiehl’s Rare Earth Deep Pore Cleansing Masque, made with fairly-traded Amazonian White Clay from the Marajo Island.

An ingredient found at the basin of Brazil’s Amazon River, White Clay, also known as “magic earth,” is an ingredient known for its ability to remove dirt, toxins, and excess oils that can clog pores. The Limited Edition Rare Earth Deep Pore Cleansing Masque series features Earth-inspired designs by some of the biggest socially conscious celebs, including Florence Welch (of Florence and the Machines), Spike Lee, Rosario Dawson and Mark Ruffalo.

100% of net proceeds will benefit Recycle Across America™ (RAA), a not-for-profit organization dedicated to delivering society-wide solutions that eliminate public confusion, stimulate the environmental economy and expedite progress. The funds will be used to create 150,000 standardized recycling labels.

The collection will be available in Kiehl’s stores and on Kiehls.com on April 3. Not only that but the brand is re-introducing their Recycle and Be Rewarded! in-store recycling program, which allows you to return your empty Kiehl’s containers for recycling, in exchange for product.

How's that for beauty?

Pin It Disclosure: product give for editorial consideration. Please don't forget that you can still help the people of Haiti, donate to the Red Cross today. Thank you.